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Event Guide5 min read

Digital Business Cards at IAA Mobility Munich 2026 — Networking Guide for Automotive Professionals

Network smarter at IAA Mobility Munich 2026 with a digital business card. Share contacts instantly, capture leads, and follow up with AI-powered emails.

March 29, 2026
Event Guide

IAA Mobility in Munich is one of the world's most important automotive and mobility industry events. Expected back in September 2026 with 750,000+ visitors, IAA attracts automotive executives, engineers, tech innovators, investors, and mobility disruptors from every corner of the globe.

Whether you're representing an OEM, a Tier 1 supplier, a mobility startup, or a tech provider — how you exchange contact information at IAA says a lot about your brand.

Why Digital Business Cards Matter at IAA

IAA Mobility is not just a car show. It's a business development event at scale. Partnerships are formed, supplier contracts are initiated, investment conversations start — all in a compressed 6-day window.

Paper business cards at an event this size create friction:

  • Card stacks get shuffled and mixed after 3 days
  • International visitors from 100+ countries have different card format expectations
  • There's no easy way to connect a card to the specific conversation you had

A digital business card creates a durable record of every connection:

For Exhibitors

Your team exchanges cards with hundreds of visitors. Each VisiPass scan creates a contact with timestamp and location context. Your CRM gets updated automatically (HubSpot, Salesforce, and more via webhooks).

For Visitors and Media

A QR code that opens your LinkedIn, press kit, and contact info in one tap is more professional than a business card — and actually useful to a journalist or analyst doing notes on their phone.

IAA-Specific Card Setup for Automotive Professionals

What to include on your digital card for IAA:

FieldAutomotive Context
Name & TitleProduct Manager, VP Sales, CTO, Business Development
CompanyOEM, Tier 1, startup, mobility tech
Specialisatione.g. "EV Powertrain Systems" or "Fleet Management Software"
LinkedInEssential — every automotive professional is there
Website/CatalogueProduct page, spec sheet, investor deck
Calendly linkLet hot leads book a follow-up immediately

The AI Follow-Up Edge

Try VisiPass free — digital business cards in Google Wallet. Live updates, GDPR-compliant. No app for your contacts.

Start free →

IAA ends on a Sunday. Most follow-up emails get written the following Tuesday, when the excitement has faded and your competitor has already re-engaged the contact.

VisiPass Pro sends AI-written follow-up emails within 2 hours of each scan — while IAA is still live. The email references:

  • The contact's name and the event context
  • Your profile and product/service context
  • A specific next step: meeting, demo, spec sheet download

The result: your follow-up lands in their inbox while they're still at the conference, not after they've forgotten your name.

For the Full Automotive Ecosystem

IAA attracts more than just car brands:

  • Battery and charging infrastructure companies
  • Software and ADAS providers
  • Financing and leasing companies
  • Sustainability and ESG consultants
  • Media and analyst firms covering the sector

VisiPass digital cards work for all of them. One QR code, one link, shared across all communication channels.

Key Facts: IAA Mobility Munich 2026

  • Dates: September 2026 (exact dates TBC)
  • Location: Munich city centre + Messe München
  • Expected visitors: 750,000+
  • Media accreditations: 10,000+
  • Countries represented: 100+

Create your free digital business card — 3 minutes, no credit card required. Be ready for IAA.

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